Integrated Campaigns

  • Creating the ultimate sandwich anti-hero... Tony Bolognavich.

  • Distilling the unique philosophy of MINI and bringing it to life across brand and product.

  • Making the brand as powerful and iconic as the product.

  • Creating cultural tension to make a statement about gender equality.

  • From a dusty old scotch brand to modern global icon.

  • Creating a global platform of creativity and self-expression.

  • Showing up at the Super Bowl to talk about our unhealthy obsession with 'Stuff'.

  • Finding the personality and voice for Instagram Shopping.

  • Winning the Super Bowl three years in a row with stories of camaraderie and friendship.

Previous
Previous

Innovation & Design

Next
Next

Tech & Transformation