Innovation & Design
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Innovating a new skincare brand and line of products specifically targeting melanin-rich skin.
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Brand re-design via Anomaly's BIPOC talent incubator – Equal Advantage.
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Re-designing the icon to make a statement about gender equality.
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Creating a product to help raise awareness and fund the Sports Matter Foundation.
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Using the product as a vessel for dynamic expression.
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Creating a global design system built around purpose.
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Using the ubiquity of the product to start a conversation about labels.
