Christina Gregory

Head of Communications Strategy, NY

As the recently appointed Head of Communications Strategy, Christina’s role at Anomaly is to help shape how strategies and ideas come to life for meaningful and effective impact, based on channel insights, audience behaviors, and cultural opportunities. 

At Anomaly, she’s led the Comms Strategy across categories on brands including Dick’s Sporting Goods, Panera, Sonos, Crown Royal, Carnival Cruise Lines, Google, and most recently Bud Light.

Media-bred, creatively-driven, Christina comes to Anomaly after 10+ years on the media agency side, where she helped to build the comms strategy practice at Mindshare while leading the strategic media thinking on American Express, and later as the Director Comms Strategy at PHD, driving innovation projects as well as high level communications plans across Google and YouTube, as well as driving the comms planning for global projects including participating in the pitch with the first of its kind dedicated Omnicom agency for McDonalds.